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DIVING INTO A TRUCK BED OF SLIME for The Grand Tour!
07:56
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¿CÓMO HICIMOS LA MOTO DE PAPU? (Detrás de cámaras) | JUCA
15:27
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GIANT WATERBOMB CATAPULT!
06:02
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VIAJAMOS para o MÉXICO e fizemos uma MÚSICA com os TWEETS da galera!
03:02
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The Challenge: Amazon Studios wanted to leverage the most adventurous entertainment car show around to drive Prime Video usage and acquisition among a global audience focusing on males.
The Approach: Via Epic Signal, recruited 4 international influencers from action sports, and stunt verticals in Australia, Mexico, Brazil and the US. Influencers tackled creative challenges, inspired by Season 2, using nothing but car parts. Once live the content was used to drive to Prime Video via display ads and organic CTAs.
The Results: 36MM+ total influencer content reach. 4.8MM+ organic views on YouTube content. 3.9% engagement rate. 498K+ engagements.
| Director: Derek King |
| Producer: Derek King |
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